PROFILE *

*I'm Aida, an independant graphic designer based in Los Angeles. My work starts with strategic and conceptual ideas that I translate meticulously into functional and aesthetic designs. I feed my creativity with extensive research and I am always on the lookout for new collaboration opportunities.

SKILLS

EXPERIENCE

1/ ONE OVER (Oct. 2017 - Jul. 2020)

Alongside creative director and founder of One Over design studio Sana Asseh, I designed and developped brand identities for different sectors, including architecture, real estate, product design, retail, F&B, fashion and more. I created several websites and got to experiment with coding. Sana, being one of the leading brand creatives in the middle east, contributed to the development of my creative skills, especially in editorial design and print production.

LEO BURNETT PARIS (Mar. 2016 - Oct. 2016)

After getting my MA in Madrid, I joined Leo Burnett France for an internship that turned into a job. I worked as an assistant art director, led by creative director David Martin Angelus. I worked on outdoor campaigns and social media content for Charal; press ads for Jeep and Fiat; website responsive adaptations for René Furterer and UPSA. I also participated in several pitches, creating key visuals and presentation layouts.

LOREM IPSUM AGENCY (Dec. 2013 - Nov. 2014) - (Mar. 2017 - Jun. 2019)

At Lorem Ipsum Beirut, I worked with a talented team on advertising campaigns (ATL and BTL/print and digital), POS branding, packaging, treatments, image retouching, web design, layouts, etc. I also handled exclusively several branding projects starting from the creation of the concept to its production.

LEO BURNETT BEIRUT (Oct. 2012 - Nov. 2013)

During my time at Leo Burnett Beirut, I mainly worked on the Philip Morris account. Together with the team, we came up with consumer engagement activities (online/offline); created and branded retail kits; developped a digital platform that aimed to attract brand ambassadors. I designed different sorts of branded collaterals such as catalogues, giveaway boxes, access cards and more.

EDUCATION

MASTER OF ARTS 2015
Graduation with Honors | Communication Design Labs at Instituto Europeo De Diseño (IED) Madrid, Spain

BACHELOR OF ARTS 2012
Advertising and Graphic Design at Académie Libanaise des Beaux-Arts (ALBA) Beirut, Lebanon

TOOLS

SAY HI

EMAIL

INQUIRIES - aidabedran@gmail.com